In 2012, James and Co-founder Jane Martino, had a vision to make mindfulness accessible to all. They wanted to change the way we taught young people about mental health and wellbeing and they could see a need for equipping future generations with the skills they needed to thrive. James and Jane built Smiling Mind, an ahead of its time not-for profit organisation, and launched it with a freely accessible mindfulness app. Over the past ten years Smiling Mind has supported more than 6.5 million people through the award winning app, trained and support thousands of teachers, and engaged more than half of all Australian teachers, who now use the app on a regular basis. With his vision and passion to make a difference Smiling Mind has changed lives and made a significant difference to future generation's approach to mental health and wellbeing.